Doubleclick Login Search

DoubleClick for Advertisers is an ad management and ad serving solution that helps agencies and advertisers manage the entire scope of digital advertising programs.

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The DoubleClick Search API enables users to upload data about conversions (including offline conversions) and download reporting data for use in their applications. Users can combine downloaded data with data from their CRM systems to produce big-picture reporting.

Tap into data from Analytics 360 to power your search campaigns, bid strategies, rules, and more. See your Floodlight Conversions alongside Analytics 360 metrics and use non-last click attribution models based on Analytics 360 activity columns.

Search Ads 360 is a search management platform that helps agencies and marketers efficiently manage some of the largest search marketing campaigns in the world, across multiple engines and media channels. Streamlined workflow and powerful reporting features enable buyers to efficiently run campaigns, while automated bidding improves campaign performance.

Include any data sources. Import data from your own sources including data from CRM systems, email tools, ad platforms, and offline data sources for a more complete view of the customer journey.

On March 11, 2008, Google acquired DoubleClick for $3.1 billion. In June 2018, Google announced plans to rebrand its ads platforms, and DoubleClick was merged into the new Google Marketing Platform brand. Two of the core products adopted new names. DoubleClick Bid Manager became Display and Video 360 and DoubleClick Search became Search Ads 360.Founded: February 1996; 23 years ago, New York City

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